| How
Scooby was Created This page took me a long time to author.
I spent many hours in libraries, writing emails and talking with the Scooby Doo
artists, musicians and producers to make this section as accurate as possible.
Thank you to all who contributed historical information for this page. Fred
Silverman and his son Iwao Takamoto (Scooby Doo Artist) Casey Kasem
and his wife (Shaggy's voice) Larry & Pam Marks (Scooby theme musician)
Warner Brothers Scooby staff Atlanta, GA Public Library Roswell,
GA Public Library Dunwoody, GA Public Library Sandy Springs, GA Public
Library Berry College Memorial Library Scooby Doo first aired on CBS
and can be traced back to Fred Silverman in 1969 who was the head of Daytime Programming
for CBS. Silverman was looking for a show that would lead the network away from
the superhero cycle and take them into an area of comedy and adventure. The combination
of Carleton E. Morse's 1940's popular radio program I Love a Mystery, in which
three detectives roamed the world solving crimes and mysteries, and the 1959-1963
television sitcom The Many Loves of Dobie Gillis, about a scatterbrained teenager
and his friends, was the look Silverman was after. Silverman's
quest was brought before Hanna-Barbera who assigned writers Ken Spears and Joe
Ruby to create the characters, plots, and many of the story lines. The show actually
started out revolving around four teenage detectives who traveled the country
in a van, called the Mystery Machine, solving mysteries in dangerous situations.
A Great Dane accompanied the foursome but was not a promient character. The show
was first known as Mysteries Five and later changed to Who's Scared? The show
was then presented to the top CBS management and president Frank Stanton as a
new Saturday morning cartoon for the fall of 1969. There
was one problem: the artwork was very frightening which led Stanton to reject
the show. Silverman immediately flew back to Los Angeles that night. While listening
to the earphones on the flight back, Silverman was relaxing to Frank Sinatra singing
Strangers in the Night. The phrase 'Scooby-dooby-doo' struck Silverman so much
that he went back and said 'We'll call the show Scooby-Doo, Where Are You? and
we'll make the dog the star of the show.' And with those words Scooby-Doo was
created with the other characters supporting him. Iwao
Takamoto, the art creator of the Scooby Doo The new show
was now more comical then mysterious. Don Messick became Scooby with his trademark
laugh and scratchy voice, Top-Forty DJ Casey Kasem became Shaggy who was always
in a constant state of panic and hunger which also served as Scooby's partner,
Frank Welker became blond Freddy, Nicole Jaffe became brainy and bespectacled
Velma, and the trouble-prone, sexy, Daphne was the voice of Heather North. |